Why Should Healthcare and Nonprofits Use Social Media Tools?
In this new era of business transparency-- blogs, social networks, podcasts, videologs, online forums and widgets are all technical terms for powerful tools that, when used strategically, can help healthcare and nonprofit organizations create lines of communication that will facilitate and enhance meaningful relationships with customers, donors, volunteers and employees.
For many, the temptation is that these tools take a minimal investment of capital. Thus some may wander into social media and be ill prepared to deal with many of the demands. In fact, successful implementation of these tools requires a commitment of time and a clear plan with measurable goals.
Driving In Traffic provides a variety of services tailored to help healthcare and nonprofit organizations harness the power of these new tools to market to new and existing customers and grow brand loyalty.